“Other trend-driven, bold looks come into play when our fans and artists bring other MAC products into the mix to create exciting expressions of Sims beauty. “This versatile, special deco collector’s item is just one aspect of the Sims X MAC collaboration for fans to create a fun, interactive experience. “Therefore, we went back to the vaults and picked a universal fan-favourite palette with some of our best-selling shades that easily allows you to go from natural to glam in one swipe. “Given the broad, diverse community of Sims fans, we wanted the shades and textures in the collection to appeal to everyone, whether they are make-up beginners or artistry gurus. In a statement to Nylon, MAC admitted that the product was a former ‘universal fan-favourite’, but defended its decision.
The Sims X MAC Eyeshadow Palette is a marketing abomination - Sims Community January 6, 2021
The Sims Community Twitter handle also spoke out calling the palette a ‘marketing abomination’. The cosmetics company collaborated with everyone's favorite virtual simulation game, creating a series of exclusive beauty routines that can now be used in Sims 4. The name of the shadows don't reference The Sims 4 at all.ĮA should be cautious about these kinds of marketing decisions as it is so transparent how careless it is.
Some of the best ways to do this is to use skin mods and skin details that can change up your sims looks. The palette itself is lacking any Sims branding. There are a few huge aspects to The Sims 4, and one of those is creating absolutely beautiful characters that you just fall in love with. Meanwhile, Australian YouTuber Deligracy branded MAC’s marketing of the products as ‘transparent’ and ‘careless’. Omg the mac sims eyeshadow palette is exactly the same as one they already have, they just added sims packaging /ctZV3JYYaJ- Floryda ? January 4, 2021 One Twitter user noted the product’s resemblance to MAC’s Solar Glow Palette.
Making its debut on 4 January, the colour cosmetics giant revealed a surprise palette with Sims 4, following the companies’ in-game link-up that allows players to create looks for their Sims characters using MAC products.īut upon the palette’s drop, fans were quick to accuse the brand of repackaging a former launch. A post shared by M♺♼ Cosmetics Cosmetics has admitted its Sims 4 palette was a ‘universal fan-favourite’ after facing backlash from consumers regarding its lack of resemblance to the game and its characters.